Wednesday 30 November 1994

Binge Drinking


Title – Binge Drinking
Date – November 1994

Binge drinking is by some reports at epidemic levels in the United Kingdom, the phenomenon is not set to fade anytime soon and it presents particular challenges to the Security Industry, Licensed Retail Sector and Entertainment Industry.

At Beyond The Blue we tackle and challenge the problem head on, both through our In-House Security Induction training (IHSI) and Consultancy work with our clients. We understand the financial pressures that some of our clients are under to achieve sales targets as well as the pressures they are under from authorities to minimise the public nuisance that binge drinking causes. This fine balance is one that we seek to maintain and strongly believe that there is much mileage in promoting responsible drinking and the benefits that this can bring.

The reputation of a venue is often its strongest selling point and can be its weakest link. Through consultancy projects we put strong measures into place to maintain order and a level of service that will place your venue above it competitors without the need to encourage the ‘bingers’ to flock in and take advantage of price reductions which cut margins and often increase costs.

Please visit our website at
www.btbl.co.uk

Image – Peter Mayhew